October Trade Show Dates- Kaboodle Gifts

Right now is when you should be looking at trade shows as an additional source for your products. Trade shows are great for making new business contacts, finding new and unique products for your business, and seeing first hand what new trends are coming around the corner.

Below is a listing of trade shows for the month of October;

Date: October 3-5

Annual Pet Industry Trade Show

Donald E. Stephens Convention Center, Rosemont/Chicago IL.

Telephone: 312-663-4040

Website: http://www.hhbacker.com/

Date: October 3-5

Gem, Jewelry & Lapidary Trade Show

Embassy Suites, Detroit, MI.

Telephone: 601-879-8832

Website: http://www.glwshows.com/

Date: October 3-5

Great American Gem Show

Denver Merchandise Mart, Denver, CO.

Telephone: 301-294-1640

Website: http://www.intergem.net/

October 3-5

International Vision Expo West,

The Sand Expo & Convention Center, Las Vegas, NV.

Telephone: 800-840-5628, 203-840-5628

Website: http://www.visionexpowest.com/

October 3-6

Kansas City Gift Show

Kansas City Gift Mart

Overland Park, KS

Telephone: 913-491-6688

Website: http://www.kcgiftmart.com/

October 4-6

International Esthetics Cosmetics & Spa Conference

Orange County Convention center, Orlando, FL.

Telephone: 800-624-3248, 805-995-2989

Website: http://www.magda.com/

October 4-7

National Bridal Market

Chicago Apparel Center- Merchandise mart, 2nd Floor

Chicago, IL.

Telephone: 800-677-6278, 312-527-4141

Website: http://www.merchandisemart.com/

October 5-7

L.A. Market Week

California Market Center

Los Angeles, CA.

Telephone: 800-225-6278, 213-630-3737

Website: http://www.californiamarketcenter.com/

October 5-7

Minneapolis Mart Home & Gift Show

Minneapolis Mart

Minneapolis, MN.

Telephone: 800-626-1298

Website: http://www.mplsmart.com/

October 5-7

western food Industry Expo

Mandalay bay Resort & Casino

Las Vegas, NV.

Telephone: 916-448-3545

Website: http://www.foodexpowest.com/

October 6-8

Great American Gem Show- Intergem

Pontchartrain Center

New Orleans, LA.

Telephone: 301-294-1640

Website: http://www.intergem.net/

October 10-13

Denver Apparel and Accessory Market

Denver Merchandise Mart Complex

Denver, CO.

Telephone: 303-293-6278 ext. 5225

Website: http://www.denvermart.com/

October 11-14

Atlanta Women & Children's Market

Atlanta Apparel Mart

Atlanta, GA

Tepephone: 404-588-9490

Website: http://www.americasmart.com/

October 13-15

Great American Gem Show- Intergem

Connecticut Expo Center

Hartford, CT.

Telephone: 301-294-1640

Website: http://www.intergem.net/

As with all trade shows you will have to provide your business information to obtain your credentials to get into the shows. Be prepaired to fax, show or email any of the following pieces of information; business card, sales tax license, Federal Employer Identification Number (F.E.I.N). Be prepaired to buy as all of the reps will be prepaired to write orders.

Have a great time at the trade shows, and if you think about it post back to let us know how successful you were at the shows.

Scott Nash

http://www.kaboodlegifts.com/

What is Product Merchandising? - Kaboodle Gifts

Product merchandising is a segment of marketing and sales that drives interest to an additional product that a company is selling. that company might be fast food chain restaurants,campgrounds, movie companies just to name a few. Let's break these examples that I have mentioned down a bit to further see the relationship between the product merchandise and the product that it supports.

Fast Food Chain Restaurants :

The biggest of the fast food chain restaurants is McDonalds. They are the Mac Daddy! ( Who said I can't be witty?!) McDonalds is in the business of selling burgers, fries, salads etc. That is what they sell now but it wasn't always that way in the earlier years. The specific time persiod I'm talking about is the 1970's. Remember those early Happy Meals? Yeah you know what I'm talking about, the burger, fries and a drink all in a box. Along with all the fun food to eat you also got a prize in the package. Usually it was a little play toy in the form of one of the mascots like the Hamburglar, Ronald McDonald, or Mayor Mc Cheese. These characters represented McDonald's brand and is what made their name recognizable. When little Timmy saw a commercial with these characters he related them to McDonald's, then in turn, got him hungry and lastly ended up making a trip with mom to McDonalds to get a happy meal and a prize in the package. Was this a successfull campain? Well... Ray Crock's widow was receiving 37 million dollars per month in residual income before her death....you tell me.

Campgrounds:

Campgrounds, specifically private membership campgrounds use product merchandising to bring you to thier campground and take a tour of it, hoping that you will buy into their campground and become a paying member. Some examples of this use of product merchandising might be eighteen holes of golf, free weekend use of a water front condo, a pair of binoculars, or a booklet of coupons to eat at five star restaurants. What happens is that your name is purchased from a targeted mailing list. Then you are invited usually via a post card in the mail to take a tour of the campground and all of its amenities, and for doing that you are offered a free gift for taking the time from your schedule to take their tour. You never get the gift without taking the tour, that's usually in the small print. Once you have completed your required tour the game begins, the sales person is a seasoned veteran and goes hard for the sale. Not taking a "no" for an answer the sales person usually wins out.

Movie Companies:

A long time ago in a galaxy far, far away. Star Wars, you guessed right. Then again if you had to guess then you need to rent the whole set of movies all six of them. Star Wars is the brain child of George Lucas. He started out as an independant film producer that didn't like dealing with the big movie companies, he didn't like having the control over his movie taken away by a suit somewhere in an office. That's the short version. All of those little figurines of Princess Leah, Hans Solo, and Luke Skywalker sold millions of dollars after the movie came out. The movie did so well that it held the record for gross ticket sales for decades until the movie Titanic came out and beat it. George Lucas couldn't afford to pay his actors a wage so he offered them a percentage of the merchandising rights to the movie instead. Do you think he made a good decision? Better yet, do you think the three actors made the right decision? Well... the product merchandise sold so well that it made each of the three actors millionairs basically overnight.

These three examples of product merchandising have described how you use one product ot promote another. In essance you could also call it upselling.

Scott Nash

Our Personalized Children's Room Signs

Personalized " Fly-Boy" Children's Room Sign- Kaboodle Gifts

We have added a new category to our website located here. The new category is called Personalized Children's Room Signs. We think that it is going to be a huge hit for Kaboodle gifts.

• There are several different Personalized Room signs to choose from including:

1. Our Personalized Princess Children's Room Sign

Our Personalized Dinosaur Children's Room Sign

Our Personalized Girl or Boy Blocks Room Sign

and many more.

Our Personalized Children's room signs are normally priced at $ 40.99. Currently we are offering them at $33.95. that is a 17% discount off the list price. In addition, if you choose to use Google checkout you will receive an additional 10% discount on your total purchase with Kaboodle Gifts. So you can see the potential for great savings!

Each sign's dimensions are 9" x 12" with a black border trim that really sets each of these signs off. Along with the black borders each sign has its own vibrant colors that make them a show stopper for both the children and their parents.

Currently we offer two types of payment methods; Paypal and Google Checkout. We offer a coupon code for an additional 10% savings if you choose to use Google Checkout.

A New Candidate for President Of The United States- Kaboodle Gifts

It's not often, more like never that I reveal my thoughts on whom to vote for for the Office of President of The United States. My feelings are personal as I am sure that they are with the rest of you.

With all of the "firsts" going on this within this Presidential cycle, I felt compelled to to bring this video to your attention.

Kaboodle Gifts Owner Runs For Office

In the meantime make Kaboodle Gifts your online stop for your personalized products!

Have a safe and fun Holiday weekend!

Scott Nash

10% Off Total Order With Google Checkout- Kaboodle Gifts

Throughout the summer months we have been offering a 10% discount on the total purchase of any of our products at Kaboodle Gifts when you use Google Checkout as your payment method. When we announced this discount it was originally intended to be for the summer months only.

Our discount has been more successfull than we anticipated and therefore we will keep offering this discount at our website only.

Although this is a great offer it will not last so take advantage of this offer soon because it will dissapear without notice. So use this code; kg10 to get your discount when you checkout.

We would like to take this time to wish everyone a safe and pleasant holiday weekend.

Scott Nash

2009 Tradeshow Calendar- Kaboodle Gifts

Here is this weeks listings of trade shows for the 2009 Calendar Year:

March 6-9 TransWorld's International Halloween, Costume & Party Show. This show is in Las Vegas, NV at the Sands Expo & Convention Center.

March 11-13 Amusement Showcase International. This show will be held in Las Vegas, NV. at the Las Vegas Convention Center.

September 9-11 AMOA International Expo. This show will be held in Las Vegas, NV at the Las Vegas Convention Center.

If there is a trade show category that you are looking for that you can't find or I haven't listed get in touch with me and I'll see if I have it in my lists.

I know that this is short and sweet this week, due to my schedule this week this will more than likely be the only post.

Scott Nash
website:http://www.kaboodlegifts.com

What is Product Placement?- Kaboodle Gifts

Product placement is advertising in a subtle way mostly seen in television shows and movies. Let's go back to 1982 for a minute. Steven Spielburg made this little move called E.T. The Extra Terrestrial®.

Ahhhhh you remember don't you. Do you know what E.T.'s favorite candy was? Reese's Pieces®, that's correct. This wonderful M&M like peanut butter filled hard candy was created in 1978. After it was seen in the movie E.T. The Extra Terrestrial sales took off in a huge way. Here is the time line for Reese's Pieces.

This is what product placement can do for a product. It's the subtle way of a business advertising its product without making you feel you have say through a commercial.

Another example of product placement is The Apprentice. This show as we all know that watched it featured "The Donald". Several individuals competed for a position in the Trump Organization. One had to be voted off, fired if you will each week until the final two people remained that did the best over the run of the episodes. One was picked to head a project for Donald Trump. Did anyone notice the clock that was shown in the board room in a few episodes? This clock as well as others that were shown on the few episodes were made by a company in Zeeland, Michigan called Howard Miller Clock Company®. The largest floor clock manufacture in the world.

Product placement can launch a product into the galaxy as it did for Hersey's® Reese's Pieces in the 80's. The next time you see a Coke® can in a movie or television show think of how many millions of people just saw that with you. That's the power of product placement.